Selling Your Business? Welcome To The Wildy

In RuneScape, the Wilderness—the Wildy—is where fortunes are made and lost. It’s a high-risk, high-reward combat zone where you enter knowing one thing: anything can happen. Crossing that threshold into the Wildy shares a lot in common with selling your business. Let’s break it down.

Anyone can attack you.

In the Wildy, other players can target you if you're within their combat range. In business sales, your deal is vulnerable to bad actors: competitors fishing for intel and flaky buyers wasting your time. The lesson is to keep your guard up. Use NDAs, vet buyers, and control the flow of information like you’re carrying a stack of Dragon Claws.

Escape plans are everything.

Veteran RuneScape players always bring a teleport in their inventory when venturing into the Wildy. Likewise, business sellers need a clean exit strategy. How will you transition customer relationships? Who will train the new owner? What happens if the deal falls through? The lesson is that a solid plan protects your legacy.

Skulled? You’re risking it all.

Attack someone in the Wildy, and you get skulled, meaning you drop everything in your inventory on death. In a business sale, if you “go it alone” without guidance, you might accidentally trigger deal killers. The lesson is don’t get skulled by cutting corners. Selling “fairely and squarely” means having structure.

There’s a reason players risk it all in the Wildy, the loot is worth it. Selling your business the right way can unlock the wealth you’ve spent years building. But it doesn’t happen by accident. It happens with discipline, guidance, and a deep understanding of the terrain. If you are considering the sale of your business please give us a call.